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【年报点评11】华润置地:商业地产比重再增加

来源: 南方日报网络版     时间: 2019年02月19日 14:36:12
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(原)(标)(题)(:【年)(报)(点)(评)(11】华)(润)(置)(地)(:商)(业)(地)(产)(比)(重)(再)(增)(加)(
年)(报)(系)(列)(点)(评)(之)(十)(一)(
合)(约)(销)(售)(1521.2亿)(元)(,新)(增)(土)(地)(投)(资)(1196.6万)(平)(方)(米)(,一)(线)(城)(市)(占)(比)(增)(加)(;销)(售)(目)(标)(1830亿)(元)(,同)(比)(增)(长)(20%;净)(负)(债)(率)(35.9%,加)(权)(平)(均)(融)(资)(成)(本)(4.16%,继)(续)(保)(持)(行)(业)(低)(位)(;商)(业)(地)(产)(比)(重)(逐)(年)(增)(加)(,租)(金)(坪)(效)(高)(于)(万)(达)(、大)(悦)(城)(等)(业)(内)(同)(行)(,目)(标)(成)(为)(中)(国)(商)(业)(地)(产)(领)(导)(者)(;财)(务)(成)(本)(大)(幅)(增)(加)(,需)(注)(意)(汇)(兑)(风)(险)(;现)(金)(短)(债)(比)(和)(长)(短)(期)(负)(债)(比)(均)(降)(低)(。
克)(而)(瑞)(研)(究)(中)(心)(朱)(一)(鸣)(、贡)(显)(扬)(
华)(润)(置)(地)(2017年)(实)(现)(合)(约)(销)(售)(金)(额)(1521.2亿)(元)(,同)(比)(增)(长)(40.8%。2018年)(华)(润)(将)(销)(售)(目)(标)(定)(在)(1830亿)(元)(,并)(有)(信)(心)(维)(持)(行)(业)(前)(十)(的)(位)(置)(。华)(润)(置)(地)(近)(几)(年)(的)(土)(地)(投)(资)(相)(对)(积)(极)(,2017年)(新)(增)(土)(地)(投)(资)(金)(额)(同)(比)(增)(长)(66.9%,一)(线)(城)(市)(占)(比)(增)(加)(。华)(润)(置)(地)(2017年)(综)(合)(毛)(利)(润)(率)(40.3%,较)(去)(年)(同)(期)(提)(升)(显)(著)(。净)(负)(债)(率)(和)(融)(资)(成)(本)(继)(续)(保)(持)(在)(行)(业)(较)(低)(水)(平)(。
商)(业)(地)(产)(规)(模)(位)(于)(行)(业)(前)(列)(,而)(且)(规)(模)(和)(比)(重)(继)(续)(上)(升)(。近)(年)(来)(无)(论)(是)(在)(新)(增)(土)(地)(投)(资)(还)(是)(土)(地)(储)(备)(中)(,投)(资)(物)(业)(的)(比)(例)(都)(在)(逐)(年)(增)(加)(,2017年)(投)(资)(物)(业)(营)(业)(收)(入)(占)(比)(也)(从)(2015年)(的)(5.5%增)(加)(到)(了)(6.2%。此)(外)(,租)(金)(坪)(效)(高)(于)(万)(达)(、大)(悦)(城)(等)(业)(内)(同)(行)(。未)(来)(华)(润)(将)(继)(续)(聚)(焦)(北)(上)(深)(及)(强)(二)(线)(城)(市)(,持)(续)(扩)(大)(规)(模)(,目)(标)(中)(国)(商)(业)(地)(产)(领)(导)(者)(。
销)(售)(:2017年)(业)(绩)(增)(长)(41%,2018年)(目)(标)(1830亿)(元)(
2017年)(,华)(润)(置)(地)(实)(现)(合)(约)(销)(售)(金)(额)(1521.2亿)(元)(,合)(约)(销)(售)(面)(积)(954.3万)(平)(方)(米)(,分)(别)(同)(比)(增)(长)(40.8%和)(23%,在)(销)(售)(榜)(单)(中)(排)(在)(第)(十)(位)(。2017年)(业)(绩)(会)(上)(,华)(润)(置)(地)(将)(2018年)(的)(销)(售)(目)(标)(定)(在)(1830亿)(元)(,较)(2017年)(的)(业)(绩)(增)(长)(20%。从)(华)(润)(置)(地)(2012年)(以)(来)(近)(24%的)(复)(合)(增)(长)(率)(来)(看)(,总)(体)(保)(持)(较)(为)(稳)(健)(的)(规)(模)(发)(展)(。管)(理)(层)(也)(表)(示)(在)(2018年)(有)(信)(心)(维)(持)(行)(业)(前)(十)(的)(位)(置)(。
从)(销)(售)(结)(构)(来)(看)(,华)(润)(置)(地)(的)(项)(目)(布)(局)(相)(比)(其)(他)(同)(规)(模)(房)(企)(更)(为)(均)(衡)(。2017年)(华)(东)(大)(区)(、华)(西)(大)(区)(、东)(北)(大)(区)(的)(销)(售)(业)(绩)(占)(比)(较)(2016年)(均)(有)(所)(增)(长)(,而)(华)(北)(大)(区)(的)(业)(绩)(贡)(献)(下)(降)(,华)(中)(大)(区)(的)(销)(售)(均)(价)(有)(显)(著)(提)(升)(。同)(时)(,华)(润)(置)(地)(聚)(焦)(一)(二)(线)(核)(心)(战)(略)(城)(市)(,在)(2017年)(1355亿)(元)(的)(权)(益)(销)(售)(金)(额)(,有)(近)(86%来)(自)(一)(二)(线)(城)(市)(。
投)(资)(:土)(地)(投)(资)(金)(额)(同)(比)(增)(长)(66.9%,持)(续)(聚)(焦)(一)(二)(线)(城)(市)(
华)(润)(置)(地)(近)(几)(年)(的)(土)(地)(投)(资)(相)(对)(积)(极)(,2017年)(以)(总)(价)(1044.7亿)(元)((权)(益)(价)(653.4亿)(元)()增)(持)(了)(64宗)(土)(地)(,总)(计)(容)(建)(筑)(面)(积)(达)(1196.6万)(平)(方)(米)(,分)(别)(同)(比)(增)(长)(了)(66.9%和)(13.7%。2017年)(华)(润)(置)(地)(在)(一)(二)(线)(城)(市)(的)(土)(地)(投)(资)(金)(额)(占)(比)(达)(89.6%,较)(2016年)(增)(加)(2.2个)(百)(分)(点)(。其)(中)(一)(线)(城)(市)(的)(金)(额)(、面)(积)(占)(比)(均)(较)(2016年)(有)(显)(著)(提)(升)(。
截)(至)(2017年)(末)(,华)(润)(置)(地)(总)(土)(地)(储)(备)(达)(4897.8万)(平)(方)(米)(,已)(覆)(盖)(全)(球)(60个)(城)(市)(。其)(中)(开)(发)(物)(业)(土)(地)(储)(备)(面)(积)(4081.8万)(平)(方)(米)(,同)(比)(增)(长)(7.2%,一)(二)(线)(城)(市)(占)(比)(达)(73%。投)(资)(物)(业)(土)(地)(储)(备)(面)(积)(816.0万)(平)(方)(米)(,一)(、二)(线)(城)(市)(土)(地)(储)(备)(占)(比)(达)(75.0%。以)(其)(商)(业)(模)(式)(来)(看)(,华)(润)(置)(地)(一)(贯)(保)(持)(了)(较)(为)(健)(康)(的)(土)(储)(结)(构)(。投)(资)(力)(度)(的)(加)(大)(和)(一)(二)(线)(城)(市)(的)(布)(局)(也)(保)(证)(了)(华)(润)(未)(来)(几)(年)(持)(续)(稳)(定)(的)(发)(展)(。
财)(务)(:盈)(利)(增)(长)(,财)(务)(稳)(健)(、融)(资)(成)(本)(保)(持)(行)(业)(低)(位)(
华)(润)(置)(地)(2017年)(实)(现)(营)(业)(收)(入)(港)(币)(1185.9亿)(元)(,同)(比)(增)(长)(8.5%。其)(中)(,开)(发)(物)(业)(营)(业)(额)(港)(币)(1045.6亿)(元)(,同)(比)(增)(长)(5.9%。投)(资)(物)(业)((包)(括)(酒)(店)(经)(营)()租)(金)(收)(入)(港)(币)(87.8亿)(元)(,同)(比)(增)(长)(21.1%。2017年)(计)(入)(投)(资)(物)(业)(评)(估)(增)(值)(后)(的)(股)(东)(应)(占)(溢)(利)(港)(230.2亿)(元)(,同)(比)(增)(长)(18.0%。全)(年)(综)(合)(毛)(利)(润)(率)(为)(40.3%,比)(2016年)(同)(期)(的)(33.7%有)(明)(显)(提)(升)(。
资)(本)(运)(营)(方)(面)(,截)(止)(2017年)(末)(华)(润)(置)(地)(现)(金)(及)(银)(行)(存)(款)(为)(港)(币)(643.2亿)(元)(,总)(有)(息)(负)(债)(港)(币)(1262.8亿)(元)(,分)(别)(同)(比)(增)(长)(37.8%和)(58.3%。由)(于)(新)(增)(土)(地)(投)(资)(的)(增)(加)(,华)(润)(置)(地)(期)(末)(净)(负)(债)(率)(达)(到)(了)(35.9%,较)(2016年)(的)(23.8%有)(较)(大)(幅)(度)(的)(上)(升)(。加)(权)(平)(均)(融)(资)(成)(本)(则)(较)(2016年)(的)(4.23%进)(一)(步)(降)(低)(至)(4.16%,净)(负)(债)(率)(和)(融)(资)(成)(本)(均)(保)(持)(在)(行)(业)(较)(低)(水)(平)(。
值)(得)(注)(意)(的)(是)(,受)(利)(息)(增)(加)(和)(境)(外)(人)(民)(币)(贷)(款)(汇)(兑)(损)(益)(的)(影)(响)(,2017年)(华)(润)(置)(地)(的)(财)(务)(成)(本)(较)(2016年)(增)(加)(13.3亿)(元)(至)(15.3亿)(元)(。2018年)(华)(润)(置)(地)(将)(调)(整)(人)(民)(币)(为)(公)(司)(结)(算)(货)(币)(,以)(减)(少)(汇)(率)(变)(动)(对)(公)(司)(的)(影)(响)(。从)(债)(务)(结)(构)(来)(看)(,截)(止)(2017年)(末)(华)(润)(置)(地)(现)(金)(短)(债)(比)(为)(2.1,长)(短)(期)(债)(务)(比)(为)(3.11,较)(2016年)(同)(比)(都)(有)(大)(幅)(下)(降)(。
商)(业)(:目)(标)(中)(国)(商)(业)(地)(产)(领)(导)(者)(、2018收)(入)(或)(超)(百)(亿)(港)(元)(
除)(了)(开)(发)(物)(业)(外)(,投)(资)(物)(业)(也)(是)(华)(润)(置)(地)(重)(点)(发)(展)(的)(业)(务)(板)(块)(。华)(润)(置)(地)(2017年)(在)(营)(投)(资)(物)(业)(总)(建)(筑)(面)(积)(达)(到)(688.8万)(平)(方)(米)(,已)(开)(业)(万)(象)(城)(16个)(,五)(彩)(城)(/万)(象)(汇)(11个)((不)(含)(管)(理)(输)(出)(项)(目)(),规)(模)(位)(于)(行)(业)(前)(列)(。2017年)(内)(新)(开)(业)(5个)(购)(物)(中)(心)(,分)(别)(为)(西)(安)(西)(咸)(万)(象)(城)(、上)(海)(万)(象)(城)(、深)(圳)(万)(象)(天)(地)(、北)(京)(密)(云)(万)(象)(汇)(、泰)(州)(万)(象)(城)(。华)(润)(置)(地)(不)(仅)(店)(铺)(开)(业)(率)(处)(于)(行)(业)(领)(先)(水)(平)(,租)(金)(坪)(效)(也)(大)(幅)(高)(于)(万)(达)(、大)(悦)(城)(等)(业)(内)(同)(行)(。
华)(润)(置)(地)(目)(前)(已)(成)(为)(中)(国)(内)(地)(最)(具)(影)(响)(力)(的)(商)(业)(品)(牌)(。从)(其)(商)(业)(板)(块)(的)(发)(展)(趋)(势)(来)(看)(,近)(年)(来)(无)(论)(是)(在)(新)(增)(土)(地)(投)(资)(还)(是)(土)(地)(储)(备)(中)(,投)(资)(物)(业)(的)(比)(例)(都)(在)(逐)(年)(增)(加)(。2017年)(投)(资)(物)(业)(营)(业)(收)(入)(占)(比)(也)(从)(2015年)(的)(5.5%增)(加)(到)(了)(6.2%。截)(至)(2017末)(,华)(润)(置)(地)(投)(资)(物)(业)(公)(允)(价)(值)(达)(港)(币)(1186.8亿)(元)(,占)(到)(了)(资)(产)(总)(值)(的)(近)(20.7%。
未)(来)(华)(润)(置)(地)(的)(投)(资)(物)(业)(将)(继)(续)(聚)(焦)(北)(上)(深)(及)(强)(二)(线)(城)(市)(,持)(续)(扩)(大)(规)(模)(,目)(标)(成)(为)(中)(国)(商)(业)(地)(产)(的)(领)(导)(者)(。2017年)(华)(润)(置)(地)(在)(南)(京)(、长)(春)(、昆)(明)(、烟)(台)(、南)(昌)(等)(城)(市)(新)(获)(取)(5个)(商)(业)(项)(目)(,新)(增)(商)(业)(面)(积)(71万)(平)(方)(米)(,计)(划)(在)(2021年)(陆)(续)(建)(成)(开)(业)(。2018年)(计)(划)(新)(开)(业)(六)(个)(购)(物)(中)(心)(项)(目)(,预)(计)(2018投)(资)(物)(业)(租)(金)(收)(入)(预)(计)(超)(过)(港)(币)(100亿)(元)(,2020年)(预)(计)(达)(到)(购)(物)(中)(心)(48个)(,另)(有)(18个)(新)(开)(发)(的)(项)(目)(,总)(数)(可)(以)(达)(到)(66个)(。
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